Website Design and Development: Kalamazoo, Portage

Build a WebsiteA Web presence is not a luxury for businesses today. It’s a requirement. To be a truly effective marketing tool, websites must be updated frequently to remain current. Unfortunately, many technology service providers sell expensive packages that require sophisticated development tools and specialized skills. Consequently, businesses often find they are “held hostage” by their web developer – even the simplest content changes are time-consuming and expensive because they must be performed by an “expert.”

The West Michigan Computer Care Solution

West Michigan Computer Care takes a much different approach. We create the foundation for your website, drawing from a virtually unlimited selection of professionally-designed, pre-made templates. However, we give you and your employees the power to perform common, day-to-day maintenance tasks like updating text, creating new pages, and publishing photos and other rich digital media.

There are no expensive software programs to buy, or special training required to manage our sites. All work can be completed from any computer connected to the Internet – whether it’s at the workplace, a home office, or another location half-way around the world. The only software required is a major Web browser (Internet Explorer, Firefox, Chrome, Safari, etc.); and simple word processing experience is the only skill required to manage a site designed by West Michigan Computer Care!

Sound too good to be true? We can understand why you might think so. However, our proven solution is utilized by more than 22% of all new websites worldwide! Do you want to see a site that has been designed using our methodology? Well, you’re looking at one now. And we can show you more. Just ask.

Cost

While our website prices vary, most of our quotes fall between $1,000 and $1,500. All quotes include:

  • Domain registration (www.your-company-name.com)
  • One-time setup and design (no ongoing charges, other than a nominal hosting fee)*
  • Domain setup and configuration at a reliable website hosting provider
  • Up to two hours of one-on-training (must be used in 60 days)

*Website hosting requires an ongoing, nominal fee, charged by a 3rd party company. West Michigan Computer Care is a reseller for Dreamhost.com, a trusted, feature-rich website provider that charges approximately $120 per year ($10 per month) for website hosting services. This rate is quite competitive and, due to some nifty, integrated support for our development environment, WMCC finds it convenient to use Dreamhost for our customers’ hosting needs. However, we can also work with other providers as well.

Search Engine Optimization

Search Engine Optimization, or “SEO,” ensures websites are visible and highly ranked on the major search engines like Google, Bing, and Yahoo. Highly ranked sites appear at the top of the results pages when potential customers search for products and/or services you offer. SEO is one of the most misunderstood concepts related to website design and, therefore, a potentially high-markup opportunity for technology service providers who wish to exploit uninformed consumers. It is common for companies to charge upward of $2,000 per year for SEO services which may or may not achieve the advertised results.

The fact is, SEO relies heavily upon the content of your website, and how that content is written and organized. Since West Michigan Computer Care does not create your content, we are unable to guarantee search engine performance. No company – regardless of what they claim – can absolutely guarantee effective SEO unless you authorize the firm to re-write and re-organize content. Cha ching!

The good news is that there is plenty that you can do on your own to enhance your search engine performance. West Michigan Computer Care can analyze your site, give you pointers for SEO-friendly content, then ensure your site is properly submitted to Google, Bing, and Yahoo. There is an upcharge for our SEO consulting services but, when compared to the price of similar services offered by big marketing companies, our fees are nominal.

Make sure you let us know, early on, whether you require assistance in this area. Since SEO is so dependent upon content, and the way it is organized, we find that it is most cost-effective to begin employing SEO strategies during the planning stage of any website project.

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